Best Small Business Tools You Don't Want to Miss

Hand picked tools to build and grow your small business. Compare top-rated small business software and tools with unbiased reviews, feature comparisons, and pricing analysis. Get expert recommendations for your business size and budget
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CoSchedule

CoSchedule

CoSchedule offers an all-in-one AI marketing calendar to organize content, social media, and other marketing efforts. It provides various tools for different aspects of marketing, including: * **Calendars:** Social Calendar, Content Calendar, and Agency Calendar, designed to centralize tasks, projects, and campaigns for individuals, teams, and agencies. * **Generative AI:** Hire Mia, a collaborative AI editor, to boost marketing output. * **Content Optimization:** Headline Studio, an AI-powered headline writing tool, to create engaging and SEO-friendly headlines, captions, and titles. * **Marketing Education:** The Actionable Marketing Institute, a library of on-demand marketing courses. * **Tools:** A wide range of free AI writing tools, including idea generators for various content types (holidays, online stores, sales pitches, etc.), compliance generators (HIPAA, GDPR, etc.), and tools for analyzing headlines and optimizing social messages. CoSchedule aims to streamline the marketing process, helping teams and individuals stay organized and maximize their efforts. The platform's comprehensive suite of tools and AI capabilities are designed to improve efficiency and effectiveness in marketing. The platform also provides resources like customer stories, popular use cases, and a marketing blog to help users understand and utilize the tools effectively.

HubSpot Marketing Hub

HubSpot Marketing Hub

HubSpot is an AI-powered customer platform that provides all the software, integrations, and resources needed to connect marketing, sales, and customer service. Its connected platform helps businesses grow faster by focusing on customer needs. HubSpot's platform brings marketing, sales, and service teams together on a single AI-powered platform. It's user-friendly, delivers quick value, and offers a unified customer view throughout their journey. While each product within the platform is powerful individually, the true value lies in using them together. HubSpot offers various products, including: * **Marketing Hub:** AI-powered marketing software for lead generation and automation, with features like social media management, marketing automation, and analytics. * **Sales Hub:** Easy-to-use sales software leveraging AI for pipeline building and deal closing, including sales workspace, deal management, and prospecting tools. * **Service Hub:** Customer service software powered by AI to scale support and drive retention, with features like an omni-channel help desk, customer success workspace, and customer agent tools. * **Content Hub:** An all-in-one, AI-powered content marketing platform for content creation and management, including a scalable CMS, brand voice tools, and content agent features. * **Operations Hub:** Operations software using AI to activate and manage data, with features like data sync, programmable automation, and AI-powered data quality automation. * **Commerce Hub:** B2B commerce software for collecting payments and automating billing, including invoice and subscription management, quotes, and payment links. * **Small Business Bundle:** A discounted bundle of the Starter edition of each product, designed for startups and small businesses, offering a unified platform for finding and reaching customers, growing sales, and organizing customer data. HubSpot also features Breeze, its AI tools that assist with tasks, automate work, enrich data, and improve overall efficiency. HubSpot's solutions address various business challenges, including lead generation, sales acceleration, and content creation for the entire customer journey. HubSpot customers have reported significant improvements, such as increased web traffic, deals closed, and tickets resolved, after one year of using the platform.

Mailchimp

Mailchimp

Mailchimp is a comprehensive email marketing and automation platform designed to help businesses of all sizes grow their revenue. It offers a suite of tools and services to create personalized email campaigns, manage audiences, automate marketing tasks, and track campaign performance. Mailchimp's platform integrates with various other marketing tools, such as Shopify, Wix, Salesforce, Canva, and WooCommerce, to streamline workflows and provide a holistic marketing experience. The platform also includes AI-powered tools to assist with content creation and campaign optimization. Mailchimp provides various plans, including a free trial, to cater to different needs and budgets. The platform offers detailed analytics and reporting features to track campaign performance and identify areas for improvement. It also provides resources, including tutorials, case studies, and support, to help users maximize their use of the platform. Mailchimp's services extend to various industries, including e-commerce, service-based businesses, mobile and web apps, startups, agencies, and freelancers. Professional services, such as personalized onboarding and customer success management, are also available to help users get started and stay successful. Mailchimp boasts a large user base, high email deliverability rates, and a reputation for helping businesses achieve significant ROI.

Rose Rocket Platform

Rose Rocket Platform

Rose Rocket Platform is a transportation software designed to adapt to the unique needs of individual businesses, unlike traditional TMS (Transportation Management System) software which uses rigid, one-size-fits-all rules. It offers flexible technology that adapts to your business, with ready-made tools to customize everything from fields and documents to entire processes. The platform celebrates your business's uniqueness, allowing you to customize workflows, tools, and business rules without coding or workarounds. It's a future-proof set of building blocks that allows for customization from workflows to tools to underlying business rules. The platform fosters collaboration among drivers, carriers, and shippers to streamline operations and unlock new revenue streams, turning your freight network into a profit engine. It's built with business templates for Truckload, LTL, Brokerage, Enterprise, or custom needs. Users can add modules like Dispatch and Accounting, Reporting, and Customer Management, paying only for the modules they need. Customization tools allow mapping existing processes, data, and rules to tailor the system to your specific needs. The platform offers various software solutions including Trucking Software, Freight Broker Software, Enterprise Software, 3PL Software, Cloud TMS Software, Trucking Dispatch Software, LTL Software, TMS System Software, and various integrations and AI capabilities. It supports various use cases such as Order Automation, Customer Visibility, Driver App & Dispatch, Carrier Management & Load Tendering, and Middle Mile Operations. The platform also includes Builders for specific functionalities like Reefers, Driveaway, Yard Management, CRM, Drayage, and Cross-Border operations.

ClickUp

ClickUp

ClickUp is a comprehensive work platform designed to streamline communication and collaboration for teams of all sizes. It brings together tasks, projects, conversations, knowledge, and more into a single application, eliminating the need to switch between multiple apps. ClickUp offers a wide range of features, including AI-powered assistance, customizable views (list, board, Gantt, etc.), and the ability to automate workflows. It supports various team types, from PMOs to marketing teams, product teams, engineering teams, and agencies. ClickUp's flexibility allows teams to customize the platform to their specific needs, and it integrates with existing tools. The platform centralizes project-related communications, enabling better collaboration, enhanced visibility into project progress, and streamlined automation of business processes. Features include comments, documents, whiteboards, clips, views, dashboards, reports, goals, automations, forms, task templates, and custom fields. ClickUp is praised for its ability to improve productivity, reduce wasted time, and accelerate project delivery. It's described as a low-code platform that helps automate processes, increasing productivity by approximately 50% in some cases.

Asana

Asana

Asana is a work management platform that connects work to goals and automates workflows with AI assistance. It allows companies to operationalize goals by connecting work to company objectives, automating workflows across departments, and reporting on progress and addressing bottlenecks. Asana streamlines campaign management, enhances creative production, and manages events and editorial calendars for marketing teams. For operations, Asana tracks work, shows progress in real-time, standardizes and automates processes, and helps teams hit revenue goals. IT teams can prioritize and streamline requests, allocate resources effectively, automate and scale workflows, and manage employee onboarding and offboarding. Product teams can keep product development on track, centralize launch information, and tie product roadmaps to company strategy. Asana provides clarity and accountability by connecting strategic goals to teams, enabling real-time progress tracking, stakeholder updates, and company-wide progress monitoring. It amplifies impact with AI-powered workflows that handle busywork, ensuring data security and compliance with industry standards. Asana supports over 300+ integrations and is trusted by top companies globally. The platform is designed to scale with any company size, offering features for personal, starter, advanced, and enterprise plans. Asana is recognized as a leader in collaborative work management by top analyst firms like Gartner, Forrester, and IDC.

Salesforce Essentials

Salesforce Essentials

Salesforce is an integrated, AI-driven platform that connects all your data and teams. It's a comprehensive CRM (Customer Relationship Management) application designed to help businesses of all sizes grow faster. The platform is powered by trusted AI, and the Einstein 1 platform, enabling increased productivity and customer loyalty. Salesforce offers various solutions tailored to different business needs, including Starter Suite for small businesses, and specialized solutions for sales, service, and overall customer engagement. The platform allows for seamless scaling as businesses grow. It also provides tools for data unification, personalization, and grounded AI, enabling a more customer-centric approach. Salesforce offers resources like whitepapers, demos, webinars, and a Trailhead learning platform to help users learn and implement the platform effectively. The platform also integrates with a vast marketplace of apps and consulting partners through AppExchange, allowing for customization and tailored solutions. Finally, Salesforce provides customer success stories and events to showcase its capabilities and support its users.

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Salesforce Einstein

GTM AI Platform

GTM AI Platform

The GTM AI Platform is a single platform designed to infuse AI across your go-to-market (GTM) engine, replacing the need for numerous AI copilots and point solutions. It codifies best practices, unifies data, connects teams, and eliminates GTM bloat. The platform empowers all key GTM use cases, maximizing the value of AI. It's built on a secure, vertical AI-native architecture for business-critical operations. Key components include workflows (AI-powered codifications of processes, plays, and best practices), actions (building blocks for users to leverage AI without being AI experts), agents (automation of targeted tasks combining AI decision-making with guardrails), tables (a queryable data foundation consolidating disparate data sources for AI automation), chat (a prompting interface for one-off tasks), infobase (a centralized repository of company information for content generation), and brand voice (defining your brand's personality for consistent content). The platform supports over 2,000 integrations and is LLM model agnostic, ensuring a flexible and adaptable solution. It's designed to help teams move from a bloated GTM structure to a streamlined, high-velocity operation, addressing the limitations of AI copilots and point solutions.

Grammarly

Grammarly

Grammarly is an AI-powered writing assistant that helps users improve their writing quality and efficiency. It offers a suite of tools, including a grammar checker, plagiarism checker, AI detector, paraphrasing tool, and citation generator. Grammarly works across various applications and platforms, such as Slack, Outlook, and Notion, allowing users to enhance their writing within their existing workflows without context switching. The platform provides personalized suggestions based on the content being written and the intended audience, ensuring the text is appropriate for the context. Grammarly also understands and adapts to individual and brand writing styles, helping users maintain consistency and voice. A key aspect of Grammarly is its commitment to responsible AI practices. It prioritizes user data security, never selling data for advertising or allowing third-party use for model training. Grammarly's features extend beyond basic grammar and style checks, encompassing AI writing tools, tone detection, style guides, snippets, analytics, and brand tones. The platform is designed to save users time and resources by automating writing and editing tasks. Grammarly's enterprise solutions offer significant return on investment (ROI), with reported savings of an average of $5,000 per employee annually. This is achieved through increased productivity, reduced editing time, and improved writing quality. Case studies highlight the positive impact of Grammarly on various organizations, demonstrating improvements in writing quality, style guide adoption, and customer satisfaction. Grammarly is available as a desktop application for Windows and Mac, a browser extension for Chrome, Safari, Firefox, and Edge, and a mobile app for iPhone, iPad, and Android. It also integrates with Microsoft Office and Google Docs. Grammarly's comprehensive suite of tools and features, combined with its commitment to responsible AI, makes it a valuable resource for individuals and businesses seeking to enhance their writing and communication.

Jasper

Jasper

Jasper is a purpose-built generative AI platform specifically designed for marketing. It accelerates marketing impact and ROI for marketers. The platform allows marketers to embed AI into every marketing workflow across all marketing functions. It's built on a foundation of enterprise trust, offering advanced brand control and an intuitive AI toolkit. Marketers can use Jasper to build custom AI apps and workflows that integrate with their existing martech stack. The platform includes a comprehensive set of tools, from AI chat and document editing to image editing and a brand control center. Jasper also features a proprietary marketing intelligence layer that tailors outputs for each use case, leveraging Retrieval Augmented Generation (RAG) to incorporate company and brand context for unmatched quality. Crucially, Jasper prioritizes enterprise-grade security and a unique LLM-agnostic architecture, allowing marketers to focus on marketing without the complexities of model maintenance. The platform offers a wide range of solutions categorized by role (e.g., product marketers, content marketers) and industry (e.g., technology, eCommerce). Jasper provides a robust resource hub with customer stories, a knowledge center, learning materials, and community support to help users succeed with AI-powered marketing.

ChatGPT

ChatGPT

ChatGPT is a large language model, trained by OpenAI. It's designed to engage in conversation and respond to a wide array of prompts and questions. Users can interact with it to generate text, translate languages, answer questions, create different creative content formats (like poems, code, musical pieces, scripts, musical pieces, etc.), and more. The model's strength lies in its ability to understand and respond to complex prompts, often mimicking human-like conversation. It's trained on a massive dataset of text and code, allowing it to generate human-quality text in response to a wide range of prompts. The model's capabilities extend beyond simple question-answering; it can also summarize information, translate languages, write different creative content formats, and even engage in more complex conversations. Key to its functionality is the ability to learn and adapt from the interactions it has with users. The model's output is influenced by the input provided, and it strives to provide relevant and coherent responses. However, it's important to note that the model's responses are based on patterns in the data it was trained on and may not always reflect real-world knowledge or be entirely accurate. Users should critically evaluate the information provided by ChatGPT and consult other sources for verification when necessary. The model is constantly being improved and refined, and OpenAI is committed to ensuring its responsible use.

FusionAI

FusionAI

FusionAI is a revolutionary platform that aims to elevate writing and maximize the potential of writers. With advanced prompt technology, FusionAI allows users to create enhanced GPT prompts in just seconds. This means that writers can produce higher quality content at a much faster rate, making their work more efficient and effective. The key features of FusionAI is its ability to seamlessly integrate with a catalog of favorite applications. This means that writers can use their preferred writing tools while also taking advantage of FusionAI's advanced prompt technology. Whether using Microsoft Word, Google Docs, or any other writing application, FusionAI makes it easy to create top-notch content. Another great aspect of FusionAI is its support for multiple languages. This allows writers to create content in their preferred language, making it accessible to a wider audience. By removing the language barrier, FusionAI enables writers to reach more readers and expand their impact. FusionAI also offers a prompt history feature that allows users to save and revisit their work. This means that writers can easily track their progress and make revisions as needed. Additionally, FusionAI makes it incredibly easy to create accurate and properly formatted MLA citations in just seconds. This feature not only saves time but also ensures that writers maintain proper academic standards.